Archive for July, 2011

The Web Has Shifted From Static to Conversation: What This Means For Video

Tuesday, July 12th, 2011

There has been a noticeable shift in video production over the last couple of years: In the past, companies would mainly concentrate on producing one-0ff, flagship video productions with a medium to long lifespan. While there is still an important place for this type of content, increasingly, it is becoming important to produce serial or episodic video content that is regularly updated.

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