Archive for February, 2012

East Melbourne Public Library: Production Story

Tuesday, February 21st, 2012

Dream Engine recently completed a video production shoot at East Melbourne Public Library. The video production was created for the Public Libraries Victoria Network. The purpose of the video is to promote libraries in Melbourne and across Victoria. To highlight the range of services available, and emphasise the community aspect that local libraries provide.
Filming took [...]

Your video production: How will you measure success?

Saturday, February 11th, 2012

Dream Engine has been producing videos for companies in Melbourne for over ten years. One of the most important questions we pose to these companies before the process starts, is ‘how will you measure the success of your video production?’
It’s important to establish a way of measuring what effect implementing a video production strategy will [...]

Is there a place for DIY corporate videos?

Friday, February 3rd, 2012

With the cost of video production equipment dropping, there are some companies who have begun shooting their own videos. And there is a place for this type of work:
With the rise in popularity of social media, especially YouTube and Facebook, viewers have come to accept lower production values using this medium. In some cases the [...]

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Thursday, February 2nd, 2012

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