Monday, August 15th, 2011
A simple recipe to create powerful customer testimonial videos.
Tuesday, July 12th, 2011
There has been a noticeable shift in video production over the last couple of years: In the past, companies would mainly concentrate on producing one-0ff, flagship video productions with a medium to long lifespan. While there is still an important place for this type of content, increasingly, it is becoming important to produce serial or episodic video content that is regularly updated.
Thursday, January 13th, 2011
I’m noticing more and more user-produced video content on the web these days. Many of these videos are badly lit, have poor sound, or the presenter appears uncomfortable or artificial. The danger of having these types of clips on your site is that they can diminish the user’s overall impression of your website, and your business.
Saturday, June 26th, 2010
Planning on commissioning a video production? Here are some tips to get you started…
Monday, June 21st, 2010
Selecting the right video production company is a serious commitment. You will be working with this company for an extended period of time, and they will be helping you shape your message and take it to the world. The following considerations will have a strong bearing on selecting the right production company…
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