Promotional Documentary case study:

College of Intensive Care Medicine

The College of Intensive Care Medicine trains doctors to become intensive care specialists in Australia and New Zealand. Based in Melbourne, the College commissioned this film to introduce prospective trainees to the work through interviews with practising specialists.

wide shot of patients ward

patient using iPad

Interview shot

Challenge

Doctors may choose to specialise in many areas. The College asked us to create a website home page video that captures what makes Intensive Care such an interesting, challenging, and fulfilling career path.

Solution

Dream Engine produces Healthcare videos in Melbourne. We filmed intensive care specialists at work in hospital wards in Melbourne. In interviews, the doctors explained why they chose intensive care, what the role involved and which parts of the work they found rewarding. Their answers shaped the story for doctors considering the specialty.

Results

The completed video was used as an educational and promotional resource on the College of Intensive Care Medicine website and shared at university days and conferences, giving prospective trainees several ways to hear directly from intensive care specialists.

Client
Testimonial

What it was like working with Dream Engine on this Promotional Documentary

“I’m absolutely thrilled with the results. I think the video’s fantastic. I think it gets our message across, and I think it’s really professional.”

LISA DAVIDSON,
COLLEGE OF INTENSIVE CARE MEDICINE