The Dream Engine Blog

Video production resources, guides, and how-to's

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Promotional Video

40th Anniversary Branding Video for Horseland

Late last year we were contacted by Horseland to create a branding video for their 40th anniversary. This was a great video to work on and in this post I'll take you behind the scenes on this awesome project. For anyone out there that isn’t a ‘horse person’,…
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Promotional Facebook Video

Successful Facebook Video Campaigns

If you’ve been anywhere near the internet in the past couple of years you probably know about Facebook. For the uninitiated: it’s how people interact with each other. And it’s huge. Facebook boasts 1.59 billion monthly users (Source: Wikipedia). With an audience this big, you’re…
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Video Marketing Strategy Tips for 2018

Creating a video marketing strategy plan for your business has never been more important. In this post we’ll take a look at why you need to be incorporating video into your marketing plan for 2018. People Want Video 75% of all web traffic now comes from…
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Tips for Writing an Effective Video Script

Businesses around the world are now recognising the huge power that video can wield in marketing and communications. Writing for video is becoming an essential skill for those in media and communications. But many people in those fields have never written a script or they’ve…
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How to Choose the Right Stock Music

Video is primarily a visual medium, so much so that music is often an afterthought in video production. But try watching a video without any music… It seems strange and eerily silent. That’s why choosing the right piece or pieces of music can have a…
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