Are you doing something interesting? Something important? Are you trying to get your message out there? Do you want to persuade? Are you trying to make an impact? Then the chances are that you will be interviewed on camera. I’ve shot a lot of interviews. Here’s what I’ve noticed the best interviewees do: I know […]

A Call to Action is like a signpost for your site. It’s usually a button, image or link at the end of a video. When a user clicks on them, it takes them to the next step of the process, whether that is getting in touch with you or buying the product. A new trend […]

Being able to interview someone really well on video is a skill. It’s an art. But it’s something that can be learnt and practised. It’s something worth learning. Because it will have a big impact on the quality of the content you produce. The most important first step is to build a connection with the […]

 A ‘same day edit’, as the name implies, involves filming, editing and screening an event video – all on the same day. When used at a conference, its a powerful way of capturing the highlights of the event, and presenting it to attendees in a snappy and engaging short video. It’s an exciting way […]

Melbourne has so many excellent video production locations that can really enhance the quality of your corporate video. It’s one thing to have a backdrop that looks great. More importantly, there needs to be coherence between the subject of the video and the setting. Here are 4 of our favourite locations in Melbourne:   Red […]