TV Commercial case study:

Jim’s Mowing

Jim’s Mowing began as a lawn-mowing business in 1982 and developed into a mowing and garden-maintenance franchise. This television commercial introduced its services through a Melbourne franchisee at work, using a playful approach that suited the friendly image the client wanted to present.

Shot from the TVC

Actors posing for shot

Crew preparing for the shot

Challenge

Jim’s Mowing, based in Melbourne, offers a wide range of professional gardening services. The brief was to create a TV Commercial that represents Jim’s as a trusted, friendly brand while informing viewers about its range of services.

Solution

We organised a two-day shoot ten minutes out of Melbourne with a Jim’s Mowing franchisee. Here we created a professional TV commercial that demonstrates the services Jim’s offers in a playful way.

Results

Jim’s used the finished commercial on national television as part of its marketing campaign, introducing viewers to the range of gardening services available.

Client
Testimonial

What it was like working with Dream Engine on this TV Commercial

“We presented the final outcome to the client, and really, they were overwhelmed. They hadn’t had something so good in the past. Overall, it’s a fantastic result.”

TROY TONKIN,
DIRECTOR, FRESHLIME