In this guide
From raw footage to a finished video
Post-production brings together editing, sound, colour and graphics to turn the filmed material into a finished video. The work includes selecting the footage, building the sequence, reviewing the edit with the client and preparing the agreed delivery files.
Here is how we work through raw footage at Dream Engine, from the first review to delivery.
Reviewing the footage
Every project begins with a review of the raw footage. We look through all interviews, b-roll, cutaways, room tone, and anything else captured on the day. We look for the strongest material and work out how it fits together.
We mark useful interview answers and the shots that help explain them. The brief or approved script guides the selection, while the recorded material may suggest a better sequence or reveal a gap that needs attention.
Building the rough cut
The rough cut puts the selected material in order so you can review the message and structure before detailed finishing. It helps answer questions such as:
- Does the message flow in a natural order?
- Does the viewer understand what is happening?
- Is there enough context?
- Are there missing links between ideas?
- Does the pacing feel right?
At this stage, feedback on the content and sequence is more useful than comments on unfinished colour or sound. Once the structure is agreed, we refine the edit.
Finding the right pace
The pace needs to suit the subject. A demonstration may need time for viewers to follow each action, while a short introduction can move more quickly.
We adjust shot lengths, trim repeated points and leave pauses where the viewer needs time to take something in. We also check that each change of picture helps the explanation.
Cleaning and mixing the sound
We edit dialogue, reduce background noise where possible and balance levels between speakers. Some recording problems cannot be fully repaired, so the quality of the original sound matters. Music and other sounds are mixed around the dialogue so they support the tone without making speech difficult to hear.
Matching shots and grading colour
We correct exposure and colour balance, check skin tones and match footage from different cameras or lighting conditions. We then adjust the overall look to suit the subject and the agreed visual style. The aim may be a natural match between shots or a more distinctive treatment.
Adding titles and graphics
Titles and graphics help communicate key ideas quickly. They highlight points, introduce speakers, or guide the viewer through a process.
We keep typography and graphic styles consistent, check names and roles, and allow enough time to read each element. Charts or animation can explain information that the footage alone does not show.
Reviewing and delivering the edit
Before delivery, the client needs to check the content, names, titles and any factual or technical details. Consolidating feedback from everyone who needs to approve the video helps avoid conflicting instructions and repeated rounds of changes.
Once the edit is approved, we prepare the versions agreed for the project. These may include files for a website, LinkedIn, YouTube, an internal platform or large-screen playback. Confirm aspect ratios, captions and any additional versions during planning.
Discuss your post-production project
Tell us what footage you have, what the finished video needs to explain and when you need it.
If you want support with editing, colour grading, or complete post-production for your project, my team at Dream Engine can help.
Editing and finishing
Post-production questions
Planning the edit, reviews and delivery.
What happens during post-production?
Post-production includes reviewing footage, building a structure, editing the story, improving pacing, cleaning audio, adding music, colour grading, adding graphics, and preparing delivery formats.
How long does post-production usually take?
Timing depends on the amount of footage, the length and number of edits, graphics, sound work and the review process. Agree on a schedule that includes client feedback and approval before setting the delivery date.
Do I need to be involved in the editing?
You’ll need to review the agreed drafts and confirm that the information is accurate. We can guide the editing decisions. Nominate one person to collect feedback from everyone who needs to approve the video.
Can you work with footage that we already have?
Yes. We can review your footage and advise on editing, colour and sound. The options depend on the quality, coverage and format of the material supplied.
What formats do you deliver?
We prepare the formats agreed for your project. Tell us where the video will be used, including any website, social, presentation or internal-platform requirements, so the required versions can be included in the scope.
Do you offer colour grading and sound mixing as standalone services?
Yes. We can provide colour grading, sound mixing, graphics, and full editing as individual services or as part of a complete production.
Ryan Spanger is the founder and managing director of Dream Engine, a Melbourne video production company established in 2002. Over the past two decades, he’s produced hundreds of videos for businesses, government departments, universities and healthcare organisations across Australia. Ryan specialises in helping organisations explain complex ideas through clear, engaging video content, with particular experience in corporate communications, training and education.
