Today I’m speaking to Barbara Griffin. Barb is the Creative Director of the Business Marketing Agency based near Sydney, Australia. The Business Marketing Agency works with business on strategy, planning and traffic strategies, and do things like web design, search engine optimisation, points per click and adverting and video production.
I’ve asked Barb to come on the show today to explain her video blogging strategy – an excellent way to build authority in your niche, and create a growing body of content to draw viewers into your marketing funnel.
We discuss keyword research and solving challenges in your market, explain how professionals should approach video in a manner that demonstrates they’re an authority, and how to get the most out of your presenters.
Ryan Spanger is one of Melbourne’s most respected and sought-after video production professionals. Ryan founded Dream Engine in 2001, and specializes in helping medium to large corporates, government departments, and the non-proﬁt sector to connect with their audience by using video.
About us and this blog
Based in St. Kilda, Melbourne, Dream Engine is comprised of a small, close-knit team of energetic video production professionals.
Get in touch. Tell us the results you want. We’ll make sure you get a great looking video.
About Dream Engine
Dream Engine is one of Melbourne's most established video production studios. Our corporate video production company was established fifteen years ago. We create compelling corporate and promotional video productions, powerful educational DVDs, engaging website video clips, and live event, and conference video. Learn more about how we work.