Video production company in Melbourne, Australia.
Internal Webinar case study:
PACT
PACT Group works in packaging and recycling across Australia, New Zealand and Asia. This internal webinar brought leadership updates and videos from across the business into one two-hour programme.
The Challenge
Internal webinars need a format that gives staff time to hear from leadership and follow each update. PACT wanted to share important news with a large and diverse audience during a two-hour session, with enough variety to hold attention.
The challenge was to create a format that maintained energy, variety, and clarity throughout the entire session, while still feeling appropriate for an internal audience.
Our Approach
We planned a two-hour broadcast with live presentations and twelve short, pre-produced videos placed throughout the session. Each video introduced a different part of the business, showing its people, processes and operations across multiple locations. The recorded segments let PACT show activity beyond the live presentation space.
The Result
PACT surveyed participants following the event, with 203 responses recorded. The results reflected a consistently strong response:
- 89% rated the webinar good to excellent
- 96% rated the video content good to excellent
- 95% said they would definitely attend another webinar
The videos gave staff a view of the people and operations discussed in the live segments, breaking up the two-hour session with examples from across the business.
For similar internal communications and hybrid events, see our live streaming production service in Melbourne.
Client
Testimonial
What it was like working with Dream Engine on this Internal Webinar project
“Thanks to Ryan Spanger and the Dream Engine team for bringing our webinar to life. It was the first time we’d done something like this, and they made it look easy.
We surveyed our staff afterwards, and the results are telling: 89% rated the webinar good to excellent; 96% rated the video content good to excellent; and 95% said they would DEFINITELY attend another webinar like it.”
