AAT is one of Australia’s major port operators, managing facilities for importing and exporting motor vehicles and general cargo across the country. They approached Dream Engine to produce an industrial video that would help potential clients understand their capability, their culture, and their commitment to innovation.
The Brief
AAT wanted a video that would speak to a very specific audience. Their goal was to show more than machinery and statistics. They wanted potential clients to understand the values behind the company, including safety, efficiency, innovation, and a strong internal culture.
We collaborated closely with the AAT leadership team in pre-production to shape a message that suited this audience. Together we developed a clear script outline based on their brand guidelines, internal notes, and our recommendations.
Filming on Location
Our crew travelled from Melbourne to AAT’s Port Kembla facility to capture the story on site. We filmed with real AAT employees to give viewers an honest picture of daily operations. This approach also helped convey a key part of the company’s identity, which is the pride they take in their workforce.
Operations continued throughout the shoot. We worked in a documentary style to stay unobtrusive while still capturing the footage required. This included filming across different parts of the facility and working both day and night to show the full scope of activity.
Capturing the Story
The focus was on showing how AAT combines large-scale industrial capability with a strong culture of teamwork and innovation. We used a combination of interviews, on-site cutaways, and dynamic operational footage to reveal how the company works behind the scenes.
A shallow depth of field, careful lighting, and a clean composition helped lift the visuals and give the video a polished, professional feel without losing the authenticity of the environment.
Post Production
During editing, we worked closely with the AAT team using Dream Engine’s client management system. This made the process transparent and efficient. They were able to review draft cuts, provide feedback, and track progress easily.
The final video included professional voiceover, custom music, colour grading, and an Earth zoom animation that AAT requested as part of their branding.
Client Feedback
“AAT had recently completed a branding strategy which identified strengths not being communicated effectively. A corporate video was chosen to deliver these messages. Dream Engine provided examples that matched the quality and style we were looking for. The final video enables us to articulate our service offering clearly and share it widely. I would absolutely recommend Dream Engine. Their experience and understanding of the process ensured all aspects were addressed.”
To plan your industrial or corporate video, contact Dream Engine today.
Frequently Asked Questions
Why create an industrial video?
Industrial videos help clients understand your capabilities, processes, and culture in a clear and engaging way. They build confidence by showing real operations and real people.
Do you film with real staff?
Yes. Using your team creates authenticity and shows the pride and professionalism inside your organisation.
Can operations continue during filming?
Yes. We work in a documentary style, so your facility can run as usual while we capture the footage required.
Do you film outside Melbourne?
Yes. We regularly travel across Australia for industrial and corporate projects.
What is included in post-production?
Editing, colour grade, sound design, music, voiceover, graphics, and revisions until the video meets your goals.
Ryan Spanger is the founder and managing director of Dream Engine, a Melbourne-based video production company established in 2002. With more than two decades of experience, Ryan has helped leading Australian businesses, government departments, and non-profits communicate their message with clarity and impact through video. He’s known for his strategic approach, reliable process, and commitment to producing videos that deliver measurable results.
