Background
Two days at DXC’s regional Sales Kick-off
DXC Technology brought approximately 500 employees to Crown Palladium in Melbourne for its regional Sales Kick-off.
Delegates came from across APAC, Japan, the Middle East and Africa for keynote presentations, leadership sessions, networking and a gala awards dinner. DXC asked Dream Engine to capture the event in video and photographs for internal communications, recognition, social media and future promotion.
The challenge
Covering the key moments
Presentations, networking, audience reactions and awards happened across different parts of the venue and could not be recreated.
The coverage also had to do several jobs after the event. DXC needed a highlights film, complete awards recordings, short social videos and a collection of event photographs.
The action
Working around the event schedule
Our crew followed the Sales Kick-off from the opening sessions through to the gala dinner.
We used the event schedule to anticipate keynotes, awards and other important moments. Alongside those formal sessions, we captured audience reactions, networking, branded spaces and the interactions that showed the event’s scale and atmosphere.
The video crew worked around delegates, presenters, venue staff and AV suppliers without interrupting the program.
The action
Video and photography from one team
A dedicated photographer worked alongside the video crew throughout the conference.
DXC received keynote, networking and awards photography, candid event coverage and portraits of award winners. Having one team handle the video and photography kept communication simple.
We edited the footage into a highlights film, full awards recordings and short social videos.
The result
The finished videos and photographs
DXC received videos and photographs for internal communications, social media and future event promotion.
The highlights film brings together moments from both days. The awards recordings preserve complete presentations, while the social edits and photographs give DXC material for internal and external communication after the conference.
Planning a conference or sales kick-off?
Tell us about your event, when it’s happening and the videos or photographs you need.
Ryan Spanger is the founder and managing director of Dream Engine, a Melbourne video production company established in 2002. Over the past two decades, he’s produced hundreds of videos for businesses, government departments, universities and healthcare organisations across Australia. Ryan specialises in helping organisations explain complex ideas through clear, engaging video content, with particular experience in corporate communications, training and education.
