Green screen, also called chroma keying, is a special effect in video production where you digitally remove the background behind a subject, item, or set and replace it with another background. That’s right – it’s exactly what they do on the news!
When I was a young kid my favorite film was Superman. I can remember seeing a behind-the-scenes documentary on TV about the making of the film, and seeing Christopher Reeve in his Superman outfit in front of a green screen pretending to fly. They even had a fan on in front, of him blowing his hair to enhance the effect. It was a magician revealing a magic trick, and I was absolutely blown away. Because of this, green screen has always captured my imagination in video production and film, and I think a lot of people are equally fascinated by it.
If you browse YouTube, you’ll find millions of examples of people creating their own green screen video, some of which are more effective than others.
To find the best advice for creating great green screen, I’m speaking to corporate video production pro and green screen expert Mark Copeman.
Mark runs a UK video production company called 8.45 TV, that houses a dedicated green screen studio in Berkshire. On top of this, they also have a mobile green screen setup, and often travel to their corporate clients in London. After spending hundreds of hours practicing and refining his green screen technique, Mark and his team create amazing, flawless green screen productions. They create professional branded TV-style shows for their clients, and the content they create looks just as good, if not better, than what you see on TV.
I’ll ask Mark if he can share as much as possible about green screen, and distill his best information down into some practical steps that Web Video Marketing Show listeners can implement to improve the look of their green screen videos from today.
Ryan Spanger is one of Melbourne’s most respected and sought-after video production professionals. Ryan founded Dream Engine in 2001, and specializes in helping medium to large corporates, government departments, and the non-proﬁt sector to connect with their audience by using video.
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Dream Engine is one of Melbourne's most established video production studios. Our corporate video production company was established fifteen years ago. We create compelling corporate and promotional video productions, powerful educational DVDs, engaging website video clips, and live event, and conference video. Learn more about how we work.