Some of our clients have found it challenging to do filming at the moment. Government announcements about the current pandemic across the globe have and will continue to impact business. Here at Dream Engine, we are working closely with our clients to come up with new video solutions for their marketing plans. We want to introduce you to the idea of Remote Web Video Production. We believe this is something your business can benefit from.
What is Remote Video Production?
It’s now become quite conventional to see people being filmed on web cameras on TV news, Current Affairs, and Tonight Shows. This used to be really unusual but, these days people have embraced it.
You won’t get quite the same picture and sound quality as filming someone with a professional video production crew. But, of course, the big advantage is that you can interview someone without actually having to be there. And it now becomes way easier to film someone, no matter where they are in the world.
Sometimes our clients will do the recording themselves, and then send us the footage. We will then edit, add titles, music, colour grade etc… and send back the edited video.
But what’s more common is that we will set up, direct and record the interview remotely.
How Can Dream Engine Help Me Record Remotely?
Firstly, we will help you set up the technical aspect of your interview. In our previous post, we talk about the ways we help our clients improve their webcams picture and sound quality.
This has been really helpful for our clients because it enables them to just focus on the interview. Meanwhile, we take care of the technical side of things so we can secure the highest possible recording quality. We do this by:
- Logging into the online platform, ensuring good picture and audio quality
- Ensuring you have good lighting and the camera framing is professional
- Making sure we’re getting the right content by running through the questions
- Making sure you have a smooth internet connection
- Addressing any technical issues that may arise during the interview
From experience, we find having our team available to take care of these technical aspects greatly improves our clients user-generated content. Because, if they have to do the recording themselves, and they need to troubleshoot technical issues, it can become quite stressful. This can greatly impact the end result for your video.
What Online Platforms Can We Use For Remote Video Production?
The online platform that we use varies. It mainly comes down to what you are already using, and if there are any restrictions from your IT Department. So we can use a range of apps such as Zoom, Skype, Google Meet etc…
We find that Skype works really well. One of the unique features we like is that you can blur the background. In turn, this reduces background clutter and makes your video appear more professional.
For recording, we use an application called Ecamm live. It enables you to record a number of streams at the same time. You can then edit between these different streams. For example, one stream will be you, one will be your guest, one will be both of you on-screen at the same time, and another will be both of you but zoomed in. In turn, your video now appears as professional as the videos you see on news or current affairs programmes.
What Happens To The footage After We Have filmed?
Once the recording is completed, we will take care of the editing and cut between angles, add titles, logos etc… During feedback, we work in a similar format to our standard video production process. Together we make sure your video is right and of the highest standard for distribution.
So, that’s basically how Remote Video Production works. And it’s worth knowing about because it’s going to become an increasingly important part of media production. As we emerge in a new world we all need to adapt to a new way of life.
Is Remote Video Production something that might benefit you or your team? Would recording an interview, or a series of short face-to-camera videos help your content marketing. Would distributing this content through LinkedIn or your blog help your current campaigns. If so, you can find out more about our Remote Video Production Packages.
Ryan Spanger is one of Melbourne’s most respected and sought-after video production professionals. Ryan founded Dream Engine in 2002, and specialises in helping medium to large corporates, government departments, and the non-proﬁt sector to connect with their audience more effectively by using video.